It’s Showtime

featured project

How do you communicate to visitors that they can visit again

VOLUME18 worked with Tourism PEI to develop a light-hearted commercial showcasing that Prince Edward Island is open once again and excited to welcome our visitors back safely. 

Our Approach

VOLUME18 partnered with Confound Films to deliver a warm, engaging and useful commercial that highlights the pillars of Tourism PEI and provides information to potential visitors. The concept was woven together, showing that the Island would be set to welcome visitors back and ensure everything was perfect. It also highlighted the quick process for being approved to enter and walked potential visitors through the entire process.

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